Transform Your Business with Karen Green

As a former retail buyer, sales director, and business consultant, I completely understand the myths that food founders, sales directors, and others have about retail buying. Drawing from my expertise as a sales growth expert, I have compiled 12 myths that are meant to be controversial yet thought-provoking regarding long-held beliefs about what buyers truly seek and how they operate. Highlights include: Why buyers don’t keep their promises, how to genuinely provide the innovation they desire, what data really turns them off, and why they may decide to delist you! For further insights, check out my Buyerology book and download now!