Want to discuss your event needs?

There are 5 generations, 4 personality types and 3 learning styles in the modern workplace - that's a lot of permutations of buying styles!

No wonder that the average CEO, Sales Director or humble sales rep is quaking in their boots, wondering what to do to sell more and sell better.

In this interactive, energetic talk, Karen Green inspires audiences to understand their buyers better whether they're selling ideas, products, services or even themselves (in job interviews). 

She shows them how to take that knowledge to tailor their sales approach for better, less stressful success and learn how to use the BUY methodology to sell more:

Build awareness, to create a Unique value proposition that leads to Yes! 

  People buy from people they know, like and trust. Building that rapport can take time and skill. But what if you can short circuit the process and get to “know” your customer before you even meet them. To know their interests, their motivations and even their personality.

This masterclass teaches how AI can help you build that picture so that you can be prepared to adapt your sales approach whether by email or face to face, creating rapport and ultimately achieve the joy of selling success. 

Using real life examples and audience participation, Karen enables the participants to build structured profile of potential and existing customers as well as themselves 

  Karen Green has spent her life, negotiating either as a senior grocery buyer or commercial director back to her former bosses. In this talk, she presents a fresh take on Chris Voss’s best selling title – “Never split the Difference” by bringing the Buyer-ology approach to negotiating. She takes the audience on a journey to understand how to get to Yes! as quickly as possible whilst still achieving the best deal.

From profiling opponents to understanding their business motivations, Karen shares tricks and tactics to stay in control of the negotiation and even to know when to walk away. 

She shares some of her best (and worst negotiation experiences), leaving the audience ready to go get exactly what they want.

 There are two schools of thought on running a successful business - one is via safe, corporate structure and the other is the ninja, kick ass entrepreneurial approach.

Karen Green is well placed to deliver the entrepreneur's side of the story as she has worked with food and drink businesses for the last 8 years, consulting and coaching on the art of challenging those big corporate brands with fabulous results. 

This entertaining and inspiring talk guides the audience through the key steps that entrepreneurs take to do it differently. 

Karen leaves attendees inspired to challenge the norm and bring entrepreneurial spirit to everything they do and, in the process (or lack of it!), create fabulous business growth